From an excellent article in Nature News by Ed Yong on problems with replication in psychology:

One reason for the excess in positive results for psychology is an emphasis on “slightly freak-show-ish” results, says Chris Chambers, an experimental psychologist at Cardiff University, UK. “High-impact journals often regard psychology as a sort of parlour-trick area,” he says. Results need to be exciting, eye-catching, even implausible. Simmons says that the blame lies partly in the review process. “When we review papers, we're often making authors prove that their findings are novel or interesting,” he says. “We're not often making them prove that their findings are true.”

I recommend reading the whole article.